Internal focus and vision

  • Large organizations have more interdependent parts to be coordinated.
  • It is no easy task to drag yourself away from the incessant and urgent demands of internal pressures and bureacracy.
  • It's hard to develop a vision, if your view of your market is a bit hazy.
  • A vision cannot be created out of thin air - you need to be closely in touch with how your market is evolving and where it might go next.
  • How regularly to you talk personally to key external customers?
  • How current are you regarding what your competitors are up to?
  • What new initiatives are your partners launching?
  • How important is it for you to be able to provide clear direction?
  • If it is vital, how can you spend more time externally?
  • Can you delegate more of your internal work?
  • Can you dedicate someone to gathering more external intelligence?
  • Given your role and strengths, where can you add most value?
  • Do your strengths revolve around sorting out internal disputes and improving efficiencies? Or are you inclined to network externally but just no time lately?
  • If the former, could you delegate external networking and data gathering?
  • However you get your clearer picture of your market, it is a necessary first step to formulating your own vision.

 

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